Category Archives: Marketing

The secret to great SEO (via NSS News)

Great content, hmm. Will have to see about that. 🙂

The secret to great SEO This gem just popped up on Twitter: alison Alison Zarrella Great point from @saffyre9 at #pubcon "Good content is the key to effective SEO."  There have been several (dozen) iterations of the same tweet and retweet (wetweet?). And the Editorial Board here at NSS says this is classic NSS News, although it's being treated as if some stunning revelation. How's that again, creating good content that is of use to people is the best way to build S … Read More

via NSS News

Leave a comment

Filed under Marketing, Social Media

Continuing our focus on sales this week – interesting book!

Interesting article on the value of existing customers vs. new ones.

Leave a comment

Filed under Marketing, Social Media

Facebook Newsfeed composition – info and analysis

An interesting article on how the machinations of newsfeed content work, and what it means both for companies & organizations on Facebook, and regular people.

It’s all always changing so much!!

Leave a comment

Filed under Marketing, Social Media, Technology

Brickfish Social Media: On Top of the World

Brickfish Social Media: On Top of the World.

A fresh, new posting to that social media contest my daughter entered.. and which has been the impetus for lots of new media presence for my consulting company as a result.

Ends Wednesday..

 

Your votes/ views/ postings much welcome!

Leave a comment

Filed under Marketing, Social Media

Happy New Year!

From Site-Member 3232Design & Richard Mueller, a New Year’s card that is origami and forms a rabbit – for the Chinese New Year!

Tiger-Ox Painting

Leave a comment

Filed under Business, buy local, Community, Marketing, Site-Members

Social Media as channel for customer satisfaction repair

The other side of social media – letting businesses know when you’re not happy with them!

I hadn’t even thought of this sort of thing hardly, till started reading this fascinating book on SM. Will share more about that soon too!

Leave a comment

Filed under Business, Marketing, Social Media

Are You Connected? You Can Be With New Social Media Aggregator (via Sales and Sales Management Blog)

Sounds like an interesting option.

Do you have contacts on LinkedIn?  Followers on Twitter?  Friends on Facebook?  Contacts in Gmail?  Do you have appointments with some of these contacts?  Do you try to keep up with their blog posts, tweets, birthdays, job changes, and other activities? If you do, you probably have a bit of a problem keeping up with literally thousands of business and social contacts.  It takes time to navigate through all of the platforms.  It probably has becom … Read More

via Sales and Sales Management Blog

Leave a comment

Filed under Marketing, Social Media

Twitter Up Your Business (via hi!Ebook)

Interested in learning, this looks great.

Twitter Up Your Business Book Description How to market your business on Twitter In this Rockable* Mini-Book, author Maneesh Sethi takes a look at the social networking phenomenon Twitter from the perspective of a business owner, and explains how to make the most of the service to boost your company’s brand, popularity, and -of course- sales. By the time you’ve finished this book, you’ll know not only the basics of Twitter usage, but how to deliver value in only 140 char … Read More

via hi!Ebook

Leave a comment

Filed under Marketing, Social Media

New focused twitter account – ClaritySol_SocM

I’ve started an additional Clarity Solutions twitter account, because my involvement in the Brickfish contest has brought me in to contact with new twitter folks, and many of them focus on Social Marketing. Much of my regular Clarity Solutions content is on subjects other than social marketing, so I thought I’d provide a more focused channel to help keep the signal to noise ratio as high as possible.

My specific goals for the account (and my social media process in general – not counting the contest) are:

1. to learn about social media, while providing interesting/informative content to those I’m in contact with
2. so that I can eventually interact intelligently with social media processes in my work life, especially with clients

I hope if social media is an interest of yours, that you’ll follow that account. Promise I’ll follow you back (unless your account seems spammy of course!). And there’s always the regular account: ClaritySol – for everyone generally! Thanks!

Leave a comment

Filed under Business, Marketing, Social Media

Sharing with people about local businesses (via Local Business Spotlight)

Local Business! Excellent!

Sharing with people about local businesses My RelyLocal colleague (who also happens to be my mom) related a story to me last night that just thrilled me down to my toes. She was waiting for my dad at the doctor's office "down the hill". (Hey, with some health insurance, you can't always choose someone local!) There was a young woman sitting near her and they got to chatting. As it turns out, the young woman lives in the same High Desert city I do. She was quick to point out that although … Read More

via Local Business Spotlight

Leave a comment

Filed under Business, buy local, Community, Local, Marketing